MMP Integrations
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Methodology and sources

How each cell is decided, where the facts come from and how often they are checked.

Short answer

Each cell comes from the MMP's own partner directory or docs, read on 2 Nov 2026, and links to the page it came from. Listed means documented; Listed, limited means only part of the job is documented; Not listed means not found, which is not the same as unsupported.

Statuses

What do the four statuses mean?

  • Listed: the MMP's own directory, help centre or docs has a page for an integration with the network.
  • Listed, limited: the MMP documents only part of the job, such as cost data only, audience sharing only, sending events to the network only, or Android only. The row says which.
  • Not listed: we searched the MMP's public directory and docs and did not find the network. It may still be available on request, or listed inside the MMP's dashboard.
  • Not checked: the MMP's pages could not be read or contradicted themselves, so we did not guess.
MMP sources

Which MMP directories were checked?

All read on 2 Nov 2026. Per-cell sources are on each network page.

Network sources

Which network documents were used?

Caveats

Known limits

  • Singular's help centre blocks automated reading, so its cells rest on search results that name each Singular integration article; they are re-checked by hand.
  • Airbridge says its public channel list shows major channels only and the full list is in its dashboard, so Not listed for Airbridge may hide a dashboard-only integration.
  • Kochava's full partner table is on an older page of its site; newer pages show logos only.
  • Some network help pages could not be read directly; the scope bullets on those pages come from search extracts of the network's own URL.

Partner lists change every month. Each row carries its own check date, and the table is re-checked against the same pages.