---
title: Moloco MMP Integrations: Which MMPs Support It
description: Which MMPs list Moloco in their own partner docs: 7 of 9 checked. What the integration covers for UA teams, with a source and check date for every row.
url: https://mmpintegrations.com/networks/moloco/
---

[Home](https://mmpintegrations.com/) / [Networks](https://mmpintegrations.com/networks/) / Moloco

# Moloco MMP integrations

Which mobile measurement partners list Moloco, what the integration covers and what to check before you launch.

**Short answer**

7 of 9 MMPs checked list Moloco in their own docs: Adjust, Airbridge, AppsFlyer, Branch, Kochava, Singular and Tenjin in full. We found no Moloco integration in the public docs of AppMetrica and Linkrunner.

Route

## What is the Moloco MMP integration?

A Moloco MMP integration sets up postbacks, a user acquisition tracking link and attribution windows in your mobile measurement partner, which Moloco requires before a campaign can run.

- Listed
- Listed, limited
- Not listed
- Not checked

Directory

## Which MMPs list Moloco?

MMPs in alphabetical order. Each row links to the MMP's own page; "Not listed" means not found there, not that it cannot work.

| MMP | Status | What the MMP's page says | Source, checked |
|---|---|---|---|
| Adjust | Listed | Integrated ad network; campaign links, attribution and in-app event callbacks. | [Source](https://help.adjust.com/en/partner-setup/molocoads) 2026-11-02 |
| Airbridge | Listed | Tracking links, cost integration, agency settings, SKAN 3/4. | [Source](https://help.airbridge.io/en/guides/moloco) 2026-11-02 |
| AppMetrica | Not listed | Not in directory, tracking guides or docs index. | [Source](https://appmetrica.yandex.com/docs/en/ad-network/integrations/ad-networks-and-technologies) 2026-11-02 |
| AppsFlyer | Listed | Integrated partner; attribution links, install and event postbacks, view-through, cost via API. | [Source](https://support.appsflyer.com/hc/en-us/articles/360000691978-MOLOCO-campaign-configuration) 2026-11-02 |
| Branch | Listed | Attribution and deep linking, postbacks, cost data via API; iOS and Android. | [Source](https://help.branch.io/marketer-hub/docs/moloco) 2026-11-02 |
| Kochava | Listed | Listed as 'MOLOCO': impressions, install and event postbacks. | [Source](https://www.kochava.com/network-publisher-integrations-old/) 2026-11-02 |
| Linkrunner | Not listed | Not in Linkrunner's published ad network integrations. | [Source](https://linkrunner.io/integrations?utm_source=mmpintegrations&utm_medium=referral&utm_campaign=network-moloco) 2026-11-02 |
| Singular | Listed | Non-SAN via Singular links; install and event postbacks; separate cost data connector; audiences supported. | [Source](https://support.singular.net/hc/en-us/articles/21743920679835-MOLOCO-Attribution-Integration) 2026-11-02 |
| Tenjin | Listed | Attribution: install callbacks, Tenjin click/impression tracking URLs in Moloco. Directory lists it as 'Molocoads'. | [Source](https://tenjin.com/docs/moloco-ads/) 2026-11-02 |

Scope

## What does the Moloco integration usually cover?

- An MMP must be configured before Moloco campaigns can run
- Postback integration, UA tracking link creation and attribution window configuration
- Cost data integration (AppsFlyer Xpend, Adjust Automate, Branch, Singular, Kochava)

From [Moloco Help: MMP and cost partner setup](https://help.moloco.com/hc/articles/17514299166615), checked 2 Nov 2026.

Setup

## Is Moloco a self-attributing network?

No. Moloco works through the MMP's tracking links: clicks pass through the MMP's link, the MMP attributes the install and sends a postback to Moloco.

### What to check before you launch

- Postbacks for installs and the events Moloco optimises for
- The tracking link created in the MMP and added to Moloco
- Attribution windows agreed on both sides
- Cost data integration, which Moloco lists separately from attribution

If the numbers do not line up after launch, the [guide to tracking link macros](https://trackinglinkgenerator.com/guides/tracking-link-macros/) walks through the usual causes.

FAQ

## Questions

**Which MMPs integrate with Moloco?**

Adjust, Airbridge, AppsFlyer, Branch, Kochava, Singular and Tenjin list Moloco in their own docs. Each row links to the MMP's own page, checked 2 Nov 2026.

**Can I launch a Moloco campaign before setting up an MMP?**

No. Moloco's help says an MMP must be configured before campaigns can run, covering postbacks, tracking links and attribution windows.

**What is an MMP ad network integration?**

It is the documented connection between a mobile measurement partner and an ad network: tracking links or API access for attribution, postbacks that send installs and events back to the network, and often cost data. Without it, the network cannot optimise on your in-app events and the MMP cannot credit the network.

**What does Not listed mean on this site?**

It means we could not find the network in the MMP's public partner directory or help docs when we checked. It does not mean the MMP cannot work with that network: many MMPs add partners on request, so ask the vendor in writing.

**What is a self-attributing network?**

A self-attributing network (SAN) such as Meta, Google Ads, TikTok or Apple Ads does not use the MMP's click tracking links. The MMP sends it install and event data, and the network replies with whether it claims the install.

**What is a postback?**

A postback is a server-to-server message from the MMP to the ad network saying an install or in-app event happened and which click or campaign it belongs to. Networks use postbacks to report results and to optimise bidding.

Networks

## Other ad networks

- [**Apple Ads Self-attributing** Listed by 9 of 9 MMPs. Global.](https://mmpintegrations.com/networks/apple-search-ads/)
- [**AppLovin Tracking link** Listed by 7 of 9 MMPs. Global.](https://mmpintegrations.com/networks/applovin/)
- [**ChatGPT Ads Tracking link** Listed by 7 of 9 MMPs. Global.](https://mmpintegrations.com/networks/chatgpt-ads/)
- [**Google Ads Self-attributing** Listed by 9 of 9 MMPs. Global.](https://mmpintegrations.com/networks/google-ads/)
- [**InMobi Tracking link** Listed by 8 of 9 MMPs (1 limited). Global, strong in India.](https://mmpintegrations.com/networks/inmobi/)
- [**ironSource Ads Tracking link** Listed by 7 of 9 MMPs. Global.](https://mmpintegrations.com/networks/ironsource/)
- [**JioAds Tracking link** Listed by 3 of 9 MMPs (1 limited). India.](https://mmpintegrations.com/networks/jio-ads/)
- [**Meta Ads Self-attributing** Listed by 9 of 9 MMPs (1 limited). Global.](https://mmpintegrations.com/networks/meta/)
- [**Pinterest Ads Tracking link** Listed by 7 of 9 MMPs. Global.](https://mmpintegrations.com/networks/pinterest/)
- [**Reddit Ads Tracking link** Listed by 7 of 9 MMPs. Global.](https://mmpintegrations.com/networks/reddit/)
- [**Snapchat Ads Self-attributing** Listed by 8 of 9 MMPs (1 limited). Global.](https://mmpintegrations.com/networks/snapchat/)
- [**TikTok Ads Self-attributing** Listed by 9 of 9 MMPs (1 limited). Global.](https://mmpintegrations.com/networks/tiktok/)
- [**Unity Ads Tracking link** Listed by 8 of 9 MMPs. Global.](https://mmpintegrations.com/networks/unity-ads/)
- [**X Ads Self-attributing** Listed by 7 of 9 MMPs. Global.](https://mmpintegrations.com/networks/x/)
